Meet the Team


  • Health Advisor

    Dr. Peter Rawlek serves as a Health Advisor for PhitCanada.ca, bringing his vision and expertise to promote healthier lifestyles across Canada. This mission is rooted in his deep understanding of the challenges posed by lifestyle-modifiable diseases, drawn from over 20 years of experience in critical/trauma medicine.

    Alongside two decades of experience as an emergency room physician, Peter has worked as a Trauma Team Leader at the University of Alberta, STARS flight physician, and rural medical director for STARS, allowing him to foster a province-wide network of contacts in primary and specialist medicine. On his entrepreneurial side, Dr. Rawlek is the founder and owner of the Mountain Munchkin Daycare project in Canmore, Alberta - a social enterprise that focuses on developing core competencies in children by creating an educational and inclusive environment. 

    Peter knows health and wellness for people of all ages and walks of life, ranging from infants to athletes. In his younger years, he was a member of the Canadian national badminton team; these days you can find him on the snow as a master’s athlete in nordic ski racing, a sport in which he has made the top ten in world championships and placed on the podium in Canadian Nationals.

    Peter’s vision for social change is bolstered by years of managing medical teams, having the work ethic of a national athlete, and an acute awareness of what people need in order to take control of their health.


  • Founder

    Karl André Talbot is a Canadian businessman, an international marketing advisor and a film producer. After producing 30-minute documercials for two decades, Karl jumped in a new format for storytelling, documentaries and movies.

    "Silenced, as mercury rises" was his first full documentary. Karl also just finished filming a new documentary coming out in 2023 called "Inactivity Pandemic". He is presently working on writing two more environmental documentaries and two new movies.


  • Research, Strategy and Content Development

    Dr. Scott Rollo is the Director of Research, Strategy and Content Development for PhitCanada. Outside of this role, he is currently a Health Promotion Specialist with Canadian Forces Morale & Welfare Services at CFB Borden.

    Prior to this, Scott was a postdoctoral research fellow with the Healthy Active Living and Obesity (HALO) research group at the Children’s Hospital of Eastern Ontario Research Institute and with the School of Epidemiology and Public Health, Faculty of Medicine at the University of Ottawa. Scott has a PhD in Kinesiology from The University of Western Ontario, where he specialized in evidence-based health promotion, health behaviour change & behavioural medicine research targeting lifestyle behaviours.

    Dr. Rollo has conducted healthy active living epidemiology, population-based health measurement and surveillance, and public health promotion research in both adult and pediatric populations. He has also been involved in healthy active living knowledge translation and mobilization, as well as the development of evidence-based recommendations. He has worked with numerous databases and surveillance systems, which has allowed him to examine trends in socio-demographic characteristics, built environment factors, health behaviours, and health outcomes from large, diverse, and geographically stratified samples of children and adults across multiple countries.

    Scott’s work experience has provided him with a critical understanding of community health promotion activities, interventions, and program evaluation. He has developed and implemented several research studies and health promotion programs targeting physical activity, sedentary behaviour, smoking cessation, mental health, school health, and occupational health and wellness using behaviour change frameworks and digital health, counselling, and social marketing techniques.

    Scott has published >30 scientific papers and book chapters (including multiple systematic reviews), delivered >25 national or international conference presentations, and secured research funding at the provincial/national level. He has also taught ‘Psychology of Human Movement Science’ at Western University and ‘Contemporary Issues in Healthy Active Living: Biological, Psychosocial, Policy and Global Perspectives’ at Carleton University.

    He is passionate about working in a team-oriented environment dedicated to monitoring population health, developing public health messages, and implementing effective community programs and services to foster healthy active living, prevent non-communicable/chronic diseases and promote public health and well-being.
    Outside of work, Scott can be found spending time with his wife and son, being physically active, playing hockey, cycling and hiking. He also enjoys travelling, camping, good food & drink, and time spent with friends and family.